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Rapid Sensory Evaluation Techniques for Successful Product Development food product development Jun 08, 2023

Introduction

In the world of consumer goods, gathering sensory information is essential for effective and precise (new) product development. Traditionally, sensory profiling has been the go-to method for evaluating products. However, there is a simpler and more cost-effective alternative: napping®....

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What You Need to Know Before Using Flavourings flavour & aroma food product development May 25, 2023

Introduction

Using flavourings can be quite challenging, as they come with their own set of regulations that vary from country to country, along with specific terminology and restrictions on certain raw materials or solvents. Additionally, in food and beverage products, flavour perception can vary ...

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Finding Harmony in Chaos: The Art and Science of Flavour Pairing flavour & aroma food product development Apr 20, 2023

Introduction

Food is not just a necessity for survival, it is also a source of pleasure and enjoyment: the food we eat and the beverages we drink contribute greatly to an overall multi sensorial experience. 

Flavour pairing, also called food pairing, is a technique that involves combining certain ...

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Mastering Your Palate: How to Use a Flavour Lexicon food product development Apr 06, 2023

Introduction

The complexity and variety of flavours found in food and beverages has long been a subject of fascination for both enthusiasts and professionals alike.

A flavour lexicon plays a crucial role in understanding these diverse sensory experiences, providing a standardised vocabulary for ...

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A Journey of Flavours: How a London Food Safari Will Broaden Your Culinary Horizons food product development Mar 23, 2023

Introduction

Attention food entrepreneurs and food businesses alike, prepare to embark on an unforgettable gastronomic adventure!

Discover how a Food Safari in the heart of London can elevate your palate and expand your creativity and culinary horizons. With a delectable array of cuisines and hid...

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Your F&D Product Development Partner

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Full product development from concept to launch for ambitious food and drink brands. I handle formulation, supplier sourcing, co-manufacturer matching, and scale-up, so you can launch without building an in-house NPD team.

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For food and drink brands launching functional or plant-based products but stuck on which flavour works. I deep-dive into your challenging base, run extensive trials, and guide you to the flavour that masks those unwanted notes.

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For food and drink brands experiencing declining sales. I diagnose what's wrong, rebuild your flavour profile, and get your product back on track, rescuing struggling products and restoring consumer trust completely.

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If sales are slipping or reviews keep pointing to taste/flavour, it’s time to do something about it. Subscribe and get straight-to-the-point insights on how to fix flavour problems and futureproof your products.

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