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Formulation Secrets: 6 Steps to Craft Winning Flavours for Your Products food product development Jan 16, 2024

Introduction

Choosing the right flavours for your product can be challenging, especially if you are using ingredients that bring complex tastes, flavours and aftertaste such as stevia, CBD, vitamins, minerals, plant-based proteins, nootropics (e.g. lion's mane mushroom) or adaptogens (e.g. ashwagan...

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The Future of Food: Trends and Insights from the Plant-Based World Expo 2023 food product development Nov 21, 2023

Introduction

In this blog post, we'll be diving into the remarkable insights and opportunities, trends, transformative ideas, and game-changing products presented at the Plant-Based World Expo 2023.

Let’s discover the future of the industry and uncover exciting possibilities that will revolutionis...

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How Fermentation Elevates the Flavours of Food & Beverage Products? flavour & aroma food product development Sep 26, 2023

Introduction

Fermented foods are much more common than people realise. Many of us consume them on a daily basis, often without being aware of how they are made or the fact that they are produced using yeast, bacteria or mould.

Some examples of fermented foods include the classics bread, beer, wine...

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Unveiling the Secrets Behind Colour Degradation in Food Products food product development Aug 29, 2023

Introduction

Colours play a vital role in the food and beverage industry, influencing the way we choose, perceive and enjoy products. From vibrant candies to colourful juices, they add visual appeal and help convey information about flavour and taste.

However, there is a growing concern regarding ...

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How to Use Our Senses to Create Irresistible Products: The Role of Flavour Perception flavour & aroma food product development Jun 22, 2023

Introduction

As a product developer, you're likely always seeking new ways to enhance your products, increase customer satisfaction, and differentiate yourself from competitors. What if the secret lies in an intriguing aspect of human nature - the nuances of flavour perception? In this blog post, w...

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FLAVOUR MOT - FREE

Send me your product and within a few days you'll receive expert tasting notes, a clear diagnosis of what's working and what is not, and the specific next steps to act on. No commitment required.

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THE EXPERT HOUR  — £250

One 60-minute session where we work through your specific challenge together. You leave with a clear diagnosis, prioritised next steps you can act on straight away, and a full written summary.

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PRODUCT & FLAVOUR DEVELOPMENT — from £3,000

The full Flavour Fit Process, start to finish. I run the trials, guide the tastings, source the right suppliers, and stay with you through production. What launches is exactly what we agreed together.

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If sales are slipping or reviews keep pointing to taste/flavour, it’s time to do something about it. Subscribe and get straight-to-the-point insights on how to fix flavour problems and futureproof your products.

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