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Beyond the Hype: What does ube truly taste like? flavour & aroma food product development Feb 14, 2024

Introduction

With its eye-catching colour and unique flavours, ube has gained worldwide popularity and continues to be a trendy flavour for the past few years. So much so that it has been predicted to become one of the flavours of the year 2024, alongsideĀ the anticipated peach from PANTONE's colour...

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10 Tips to Elevate Your Tastings & Drive Successful Product Development food product development Jan 30, 2024

Introduction

Whether you're a food scientist, a product developer or a food & beverage business owner/CEO, having the ability to truly taste is a valuable skill. Tastings during market research and product development play a crucial role in creating exceptional products.

These tastings not only al...

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Formulation Secrets: 6 Steps to Craft Winning Flavours for Your Products food product development Jan 16, 2024

Introduction

Choosing the right flavours for your product can be challenging, especially if you are using ingredients that bring complex tastes, flavours and aftertaste such as stevia, CBD, vitamins, minerals, plant-based proteins, nootropics (e.g. lion's mane mushroom) or adaptogens (e.g. ashwagan...

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The Future of Food: Trends and Insights from the Plant-Based World Expo 2023 food product development Nov 21, 2023

Introduction

In this blog post, we'll be diving into the remarkable insights and opportunities, trends, transformative ideas, and game-changing products presented at the Plant-Based World Expo 2023.

Let’s discover the future of the industry and uncover exciting possibilities that will revolutionis...

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How Fermentation Elevates the Flavours of Food & Beverage Products? flavour & aroma food product development Sep 26, 2023

Introduction

Fermented foods are much more common than people realise. Many of us consume them on a daily basis, often without being aware of how they are made or the fact that they are produced using yeast, bacteria or mould.

Some examples of fermented foods include the classics bread, beer, wine...

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Your F&D Product Development Partner

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Full product development from concept to launch for ambitious food and drink brands. I handle formulation, supplier sourcing, co-manufacturer matching, and scale-up, so you can launch without building an in-house NPD team.

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For food and drink brands launching functional or plant-based products but stuck on which flavour works. I deep-dive into your challenging base, run extensive trials, and guide you to the flavour that masks those unwanted notes.

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For food and drink brands experiencing declining sales. I diagnose what's wrong, rebuild your flavour profile, and get your product back on track, rescuing struggling products and restoring consumer trust completely.

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If sales are slipping or reviews keep pointing to taste/flavour, it’s time to do something about it. Subscribe and get straight-to-the-point insights on how to fix flavour problems and futureproof your products.

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