08 November - How to Run Tastings That Actually Help Your Product?

 ⁠Click here to download The Flavour Blueprint⁠⁠⁠, a free guide based on the process I use with my clients to fix underperforming food and drink products.

Most founders think they’re running tasting sessions, but they’re actually running opinion polls.

In this episode of The Food Lab Podcast, I explain how to structure proper flavour testing and sensory evaluation sessions that give you objective data, not personal preferences.

You’ll learn how to taste side by side, describe flavours accurately, and collect insights that help you improve your product faster.

👩‍🔬 Perfect for food and drink founders who want to run better tastings and make smarter, data-driven product decisions.

📩 ⁠⁠⁠Get my free newsletter⁠⁠⁠ and join hundreds of founders and brand teams learning how to make their food & drink products taste better, scale smoother, and sell faster.

If you want to design food or drink products that taste perfect for your consumers, hit those repeat purchases, and see your sales go through the roof — there’s no luck or miracle involved. You need a flavour strategy.

👋 Hi, I am Manon Galizzi, a food scientist and flavour expert with over 10 years in the food industry.

In each episode, I share what I’ve learned from helping food and drink brands create new products from scratch, choose the right flavour direction, or fix products that just aren’t performing.

Because flavour isn’t just a nice-to-have — it’s the number one reason people buy.

👋 Connect with me directly on ⁠⁠⁠⁠Instagram⁠ ⁠⁠⁠or ⁠⁠⁠LinkedIn⁠⁠⁠.

If this podcast hits home, don’t forget to leave a ⭐️⭐️⭐️⭐️⭐️ review on Spotify or Apple Podcast, and share it with a fellow food or drink founder! 🙏